< backSt John Ambulance (SE Region)
Fresh ideas for tactical campaigns
Every year, St John Ambulance runs hundreds of training courses in First Aid and Health & Safety at Work. Although many are booked out months in advance, there are always some unsold places, as well as special offers, requiring tactical promotions.
The series of six postcards we produced in 2011 were typical of the DM campaigns we’ve developed for the South East Region over the last 15 years. They present a hard-hitting, even shocking, message in a simple, creative way that demands action without resorting to ‘scare tactics’. As well as the postcards, we created flyers and cards for use at exhibitions. Coming up with fresh, innovative ideas after 15 years is sometimes a challenge - but one we love to take on!
We translate leading strategic thinking into an advantage for your business and your brand through creative and design excellence.